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Top customer tip from Dell Global Chief Marketing Officer: talk to your...
“I listen to a customer call every day. Every single day.” Dell Global Chief Marketing Officer- Paul-Henri Ferrand. I am impressed: I have met hundreds of heads of marketing and never has any of...
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Microsoft announces tablet launch and world yawns
Microsoft’s Steve Ballmer has announced that consumers can expect to see a raft of Microsoft tablets and smart devices launched into the Apple-dominated tablet market, a range of products that even the...
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New Figures Suggest iPad Is Killing Netbook
In a report of global and US PC sales released by UK research company Gartner, growth of netbook sales slowed significantly in the second quarter of 2010, the same period that Apple’s ‘magical and...
View ArticleBlackBerry set to unveil Apple-gnawing ‘BlackPad’ next week
Blackberry owner Research In Motion’s moves to claw back share from arch rival Apple are about to become a whole lot more aggressive in light of a report that says that RIM will be unveiling its new...
View ArticleGoing public on the private screen
Whilst online surveys often overstate the uptake of technology, Ipsos MediaCT’s offline Tech Tracker data tells us that just over four in ten GB adults now own a smartphone, representing an increase of...
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Google doodle celebrates ZX Spectrum and St George’s Day
Google is celebrating St George’s Day and the 30th anniversary of the release of Clive Sinclair’s ZX Spectrum home computer with its latest Google Doodle. The ZX Sptrum was the small black...
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Five keys to sequential storytelling for marketers
For a growing number of consumers, accessing digital content from a single smart device is increasingly unsatisfying. Limited by screen size, resolution, and battery life, individuals use multiple...
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